SAFE KIDS BUCKLE UP is the largest, most comprehensive program of the National SAFE KIDS Campaign. More than 300 state and local SAFE KIDS coalitions make up the SAFE KIDS BUCKLE UP family. Coalitions, in turn, partner with local General Motors dealerships, UAW-GM plants, retailers, schools, health and welfare organizations, and public safety agencies to create a comprehensive network educating families about child passenger safety.
The National SAFE KIDS Campaign and program sponsor FedEx Express developed SAFE KIDS Walk This Way in 2000 to bring national and local attention to pedestrian safety issues. Pedestrian injury is the second leading cause of injury-related death in the United States for children ages 5 to 14, claiming the lives of 733 children in 1999 alone. In 2000, nearly 44,600 children were treated in emergency rooms for pedestrian-related injuries.
The National SAFE KIDS Campaign in partnership with the Centers for Disease Control and Prevention (CDC) have distributed 10 grants of up to $10,000 each to support SAFE KIDS coalitions as they partner with their local health department home visiting groups to implement the SAFE KIDS At Home program. SAFE KIDS At Home’s primary objective is to reduce the burden of unintentional injuries among children ages 14 years and younger who reside in communities with high rates of preventable home-related deaths and injuries.